GameStop’s Black Friday Ad Revealed

Video game retailer GameStop Corp. (NYSE: GME) has finally revealed the company’s Black Friday advertising brochure for this year. The 12-page brochure contains more than 300 items that will be on sale in stores beginning at 5:00 a.m. local time on Friday, November 25.

Online shoppers may be able to shop on Thanksgiving Day, however. The brochure cover says “All offers valid Thursday November 24 Sunday November 27.”

The company’s top promotions, at least based on positioning in the brochure, are an Xbox One S Blue 500 GB bundle that includes Gears of War 4 for $249.99, a savings of $50 off the regular price, and a Sony PlayStation 4 500 GB bundle including Uncharted 4 at the same sales price and the same discount.

Sweetening the PlayStation 4 offer even more, Gamestop will include another game for free. Gamers can choose between “The Last of Us: Remastered” or “Ratchet & Clank.” In addition, the console is the PlayStation 4 Slim.

GameStop also offers trade-ins and layaway plans to make it easier for customers to purchase their favorite products. In a press release from late last month, the company said:

Now through December 16, customers have the option to reserve and pay for many of this year’s hottest consoles, headsets and hard drives through GameStop’s ayaway program. A $25 minimum deposit is required to start a layaway contract. All layaways must be paid off and picked up at the store location where the original deposit was made by the end of operating hours on December 21.

According to, some items are actually cheaper now than they will be on Black Friday. For example, the Pokemon 20th anniversary plush toys are selling now for $16.99 and are advertised at $30 in the Black Friday ad. Here’s the complete brochure, courtesy of

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